THOU SHALT NOT KILL [Remastered] Part 3 – Not Again

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Blake’s condition worsens. Reverend Jennings discovers the cause of Blake’s malady.

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A small-town pastor finds himself in the midst of the zombie apocalypse. His faith is challenged as he struggles to survive.

Thou Shalt Not Kill is an audio short story intended for teens and adults. It contains content that may not be suitable for all ages. Listener discretion is advised.

Thou Shalt Not Kill was written and performed by John Wilkerson. Music for Thou Shalt Not Kill was provided by Kevin Macleod.

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THOU SHALT NOT KILL [Remastered] Part 2 – Turn or Burn

Click to subscribe in iTunes

Click image to subscribe in iTunes

Reverend Jennings and Blake discuss the moral implications of killing creatures that were once human.

Play

A small-town pastor finds himself in the midst of the zombie apocalypse. His faith is challenged as he struggles to survive.

Thou Shalt Not Kill is an audio short story intended for teens and adults. It contains content that may not be suitable for all ages. Listener discretion is advised.

Thou Shalt Not Kill was written and performed by John Wilkerson. Music for Thou Shalt Not Kill was provided by Kevin Macleod.

Continue Reading →

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My Biggest Social Media Challenge

Return on Investment (ROI) is a term bandied about board rooms of Fortune 500 companies and Skype conversations between two entrepreneurs. Simply, it’s what you get in return for what you put in (or invest).

When I first entered the social media space it was for personal reasons. I wanted to meet like-minded people and make some new friends. As a result, I never really paid much attention to who I was following and who followed me.

social media challenges

When I started taking blogging and podcasting a little more seriously I knew that social media would play a large role in getting the word out about my various endeavors. It changed from something fun to something that would “build my brand”.

The only problem was that I had no “brand” and I never really focused on one thing long enough to develop any authority.

As a hobbyist entrepreneur (more on that in a later post) I have little time to invest into social media. Well, I make little time to tailor my social media in such a way that it will benefit me the most.

Investing my time in social media has always seemed like a losing proposition to me. I like the people I interact with on a day-to-day basis and I even like the medium of communication (especially Twitter) but when I make a call to action I almost always feel like I’m in an echo chamber.

The same people usually end up sharing my content and so the same people always see it. On rare occasions some blog post or podcast will break through the ceiling of the echo chamber and other people will see it.

So this brings me to my biggest social media challenge: I feel like all the time spent on social media is wasted from an entrepreneurial point of view. I don’t feel like I’m getting a return on my investment. Inter-personally I feel the love. As a “brand” I’m camouflaged.

I don’t know if what I have to share is not interesting or if the audience I’ve chosen to pursue just doesn’t want to engage. As a result I feel like I’m dumping time into a black hole from which it will never return.

How about you? Do you feel like your social media presence is a bust? Do you think you’re wasting time sharing your content when you get very little engagement?

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